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Agenda & Speakers

Loyalty360 Award Finalist Presentations: Technology and Trends

Leading up to Tuesday’s Loyalty360 Awards ceremony, the finalists competing in the 2019 awards will share details of their programs and strategies in fast-paced, 10-15 minute presentations. These presentations give attendees a chance to hear first-hand from the brands that are delivering experiences that set them apart from the competition and create happy, loyal customers.

After the presentations, attendees will vote for their choices for bronze, silver, gold, and platinum in the particular category. 

Speakers

C. Nate Beran, Group Product Manager for 7Rewards, 7-Eleven

Nate Beran joined 7-Eleven in October of 2016 as Product Manager for the 7Rewards loyalty program. He oversaw the successful launch of the new points program and is responsible driving 7Rewards loyalty program strategy, capabilities, and customer experiences across all touchpoints.  He is a relentless customer advocate focused on delivering memorable experiences through loyalty and digital channels.  Prior to 7-Eleven, Nate oversaw digital loyalty and offer experiences at Walgreens. 

Nate graduated from the University of Texas at Arlington., with a degree in Software Engineering. He earned his MBA degree from the McCombs School of Business at the University of Texas.  He lives in Arlington, Texas with his wife Soli and three children. 
 

Michael Marino, CXO, Caesars Entertainment

Michael Marino is the CXO at Caesars Entertainment.  Michael’s previous roles within Caesars include SVP of Loyalty & Digital at Caesars Entertainmen, Vice President and Executive Associate to the Chairman, President and CEO and Director of Marketing Analytics.  Prior to joining Caesars, Michael worked at Bain & Company and Capital One Financial.   Michael holds a BS in Computer Science and an MBA from the University of Virginia. 

Heather Blatter, Senior Director, Dollar Car Rental Brand

Heather Blatter is the Senior Director for the Dollar Car Rental Brand, leading growth for the brand through strategic product innovations, media investments, partner activations, and program development. Previously, she led the Merchandising and Ancillary Revenue team, supporting the Hertz family of brands, which also includes Dollar and Thrifty.

Prior to Hertz, Heather worked at The Advisory Board Company in Nashville, Tennessee, as a Healthcare Consultant, helping large healthcare systems drive strategic and financial transformations. In addition, she worked for the Banner Health system in Tucson, Arizona, managing productivity improvements and benchmarking to drive best practices. Heather has also held positions in marketing and finance at Nationwide Insurance in Columbus, Ohio.

Heather holds a master’s degree in accounting from The Ohio State University’s Fisher School of Business and a bachelor’s degree in mathematics from The University of Utah. She is also an inactive CPA in Ohio.

Manish Agarwal, Senior Director of Digital Technology, 7-Eleven

Manish Agarwal is leads Customer Technology at 7 Eleven. His responsibilities include Loyalty, Scan & Pay, Wallet, Fuel Rewards, CRM technology and big data engineering. His team builds the 7-Eleven app & the website, and APIs empowering omni-channel experiences. His data engineering team supports marketing, personalization, and machine learning needs of the organization.
 
Manish has been a part of Digital Technology organization at 7-Eleven for a little less than 2 years. Before that he was at Sabre for 7 years where he led their Digital experience and API teams. Manish graduated from IIT Mumbai in 1999.
 

Shelley Bailey, Marketing Manager, Zumiez

Shelley is currently a Marketing Manager and Program Owner of Zumiez loyalty program, The Zumiez Stash. The Zumiez Stash is a unique reward and recognition program that engages and gives back to Zumiez best customers. Shelley is responsible for developing fun and engaging ways to give back to Zumiez Stash members across all of Zumiez channels.
 
Shelley is an eCommerce pioneer with technical acumen and repeated success inspiring teams to achieve unprecedented results.  WIth over 15 years as an Ecommerce professional, she has varied accomplishments under her belt.
 
As a founding member of Nordstrom.com, accountable for strategic web content planning, team building, project management, and eCommerce success. Shelley’s consistent focus was on developing teams, tools, and processes to streamline the deployment of website product pages and creative content. In addition to driving capital planning, funding procurement, and strategic planning, She also guided development process of organizational change within Nordstrom.com.
 
Shelley is super psyched to take learnings from her previous roles and apply them to the growing Zumiez loyalty program. 
 
 
Shelley graduated from The Evergreen State College with BA in Political Science.

Agenda Overview

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