Paul Ford, Group Product Manager, Overstock
Paul Ford is the Group Product Manager for Overstock.com’s Customer Organization where he manages the strategy and implementation for the company’s customer-centric product vision. In this role, Ford directly manages a world-class product team. Additionally, he oversees development for customer care, customer experience, user-generated content, customer loyalty, self-service experience, my account, payments, financing options, gift cards, as well as Overstock’s cutting edge CRM and customer identity systems.
Ford joined Overstock’s team two years ago as a product manager in marketing, where he developed technological solutions for push, email, customer identity, and marketing tag management. His 18 years of experience as a business and technology leader resulted in Overstock winning the Braze Customer of the Year award in 2019 as the company reached new heights in marketing tech and customer experience.
As Overstock continues its 21-year success as a tech-focused ecommerce company Ford and his teams will continue to develop and utilize new features, new products, and new customer experiences.