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Agenda & Speakers

Loyalty360 Awards Finalist Presentations: Customer Loyalty Strategy

Tuesday, May 9, 2023 - 11:10 AM - 12:10 PM
The finalists competing in the 2023 Loyalty360 Awards will share details of their programs and strategies in fast-paced, 10-12 minute presentations. These presentations give attendees a chance to hear first-hand from the brands that are delivering experiences that set them apart from the competition in creating loyal customers. 

As a part of the award process, all registered conference attendees are eligible to vote for platinum, gold, silver, bronze and honorable mention (if applicable) for each category. Winners will be announced during the Loyalty360 Awards ceremony. 

Category Description - Customer Loyalty Strategy
Through a combination of technology, training, socialization, and implementation, finalists in the Customer Loyalty Strategy category are truly dedicated to keeping customer loyalty top of mind. This category recognizes brands that have implemented an effective long-term customer loyalty strategy with measurable impacts. The Customer Loyalty Strategy may or may not include a traditional customer loyalty/rewards program.
 

Speakers

Aiman Feza, Senior Manager - Brand & Communications, SCENE+

Aiman Feza is the Senior Manager of Brand & Communications for Scene+, focused on delivering awareness, comprehension, and relevance for the growing program. In her current role, she leads the strategy and implementation of partner brand launch campaigns, new functionality launches, and market research to guide the program. Prior to her role at Scene+, she led various shopper marketing and brand initiatives at Coca-Cola for major Canadian retailers and loyalty programs.
 

Dena Pizzutti, Senior Marketing Manager of Personalization and Optimization, Wawa

Dena Pizzutti is the Senior Marketing Manager of Personalization and Optimization for Wawa, a chain of nearly 1,000 convenience retail stores in the Mid-Atlantic and Florida. With 14 years of loyalty marketing experience, she currently leads the Wawa Rewards loyalty program, targeted marketing, and digital optimization for Wawa and previously worked on the CVS ExtraCare program.  Dena holds an MBA from Boston College and a Doctorate in Business Administration from Temple University.
 

Elizabeth McNeil, Director of Partnerships, SCENE+

Elizabeth McNeil is the Director of Partnerships for Scene+, helping transform the program into one of Canada’s leading lifestyle loyalty programs. In her role today she oversees the retail partnerships portfolio with brands such as Apple, Best Buy, Bakkt, Blackhawk, Empire, Home Hardware and Rakuten. Formerly Elizabeth has worked on a variety of loyalty programs for leading Canadian retailers including Scotia Rewards, Air Miles and Plum Rewards. Her focus is on driving innovation and reinvention to enable established programs to reach new heights.

Erin Corrigan, Director of Digital Marketing, Donatos Pizza

Erin Corrigan is the Director of Digital Marketing for Donatos Pizza, which is based in Columbus, Ohio. With more than 20 years of experience in the realms of marketing, technology, data insights, and user experience, she leads Donatos' rewards strategy and implementation, and is heavily involved in the evolution of donatos.com and Donatos' mobile apps.

Garrett Moewe, Director of Loyalty, DraftKings

Garrett is a long-time gaming professional who has spent more than 10 years in the industry with Caesars Entertainment, Penn Entertainment, The Cordish Companies, and DraftKings.  He has experience with digital and direct marketing, analytics and gaming loyalty programs.  During his time at Penn, Garrett oversaw the merge of the Marquee Rewards and mychoice loyalty programs, and has been instrumental in launching the Dynasty Rewards program at DraftKings. 
 

John Sellers, Head of Rewards, Bank of America

John Sellers is the digital executive in charge of Rewards at BofA. In this role, John oversees all reward programs; including consumer, wealth management and small business relationship rewards programs and credit card rewards redemption. In 2022, Preferred Rewards was named ‘America’s Best Loyalty Program’ by Newsweek and ‘Best Bank Customer Loyalty Program’ by Motley Fool. 

Prior to his current role, John had worked with other products including; Vehicle Lending, Investments, and Credit Card.  While in Card, John was the Director of Preferred Products and New Account Acquisition where he was responsible for all mass affluent BofA and Merrill branded products. John is the architect of the award winning Travel Rewards Card and led the effort to bring Chip technology to BofA cards.

Before his product roles, John spent the first half of his career in Credit Risk, where he was the Director of Risk Strategies. In this role, John oversaw existing account management strategies which included; line management, balance stimulation (cash and retail), authorizations (overlimit and delinquent) and other payment related strategies.

John began his career with BofA via the MBNA acquisition. He has an undergraduate degree from the University of Delaware where he was a Finance major. He also has an MBA from Penn State’s Smeal College of Business where he graduated with distinction and is a member of the Beta Gamma Sigma academic honor society.

John is involved in several community organizations. He is a lifesaver for the Blood Bank of DE and coaches several youth sport teams in Kennett Square, PA where he resides with his wife and three kids.

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