The Loyalty360 Awards

Loyalty360, The Association for Customer Loyalty, is proud to share the winners of the 2023 Loyalty360 Awards, which were announced on May 10 during Loyalty360’s Loyalty Expo in Orlando, Florida. The awards recognize brands that are building stronger and deeper loyalty with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 awarded finalists in 15 categories, each representing a key facet of a brand’s customer loyalty focus.

Winners for the Loyalty360 360 Degree Awards—Supplier, Brand, and Champion of Customer Loyalty—were also announced during the ceremony.

The 360 Degree Awards recognize the brands and suppliers with the best overall weighted average finishes across multiple categories and the suppliers that had multiple clients compete in the finalist presentations.

New for 2023, the Champion of Customer Loyalty Awards are special recognitions presented to individuals who have made outstanding contributions to the customer loyalty and experience industry.

The winners of the 2023 Loyalty360 Awards are as follows:

B2B Customer Loyalty

• Platinum: Signia
• Gold: Bank of America
• Silver: Aristocrat
• Bronze: Verizon

Brand-to-Brand Partnerships

• Platinum: SCENE+
• Gold: TELUS
• Silver: Bal Harbour Shops ACCESS
• Bronze: Parkland
• Honorable Mention: Sleep Number

Corporate Social Responsibility

• Platinum: TELUS
• Gold: Giant Food
• Silver: Tim Hortons
• Bronze: Kampgrounds of America
• Honorable Mention: Bal Harbour Shops ACCESS

Creative Campaign and Communications

• Platinum: Certified Angus Beef
• Gold: Blaze Pizza
• Silver: Amtrak
• Bronze: Accor
• Honorable Mention: Ally Financial

Customer Analytics, Insights, and Metrics

• Platinum: LEGO
• Gold: Thriftbooks
• Silver: Margaritaville
• Bronze: AMC Theatres 
• Honorable Mention: Noodles and Company

Customer Experience Strategy

• Platinum: Blue Buffalo
• Gold: Victoria’s Secret
• Silver: SCENE+
• Bronze: Cinergy Entertainment

Customer Loyalty Innovation and Transformation

• Platinum: Tim Hortons
• Gold: Vivid Seats
• Silver: NFL
• Bronze: MGM Resorts International
• Honorable Mention:  Sonesta International Hotels

Customer Loyalty Strategy

• Platinum: Wawa
• Gold: Donatos
• Silver: SCENE+
• Bronze: Bank of America
• Honorable Mention: DraftKings

 
Employee Engagement & Impact

• Platinum: Bank of America
• Gold: Empire Company Ltd.
• Silver: IKEA Canada
• Bronze: Donatos
• Honorable Mention: Certified Angus Beef

Loyalty Program Design

• Platinum: Giant Food
• Gold: Progressive
• Silver: MGM Resorts International
• Bronze: Parkland
• Honorable Mention: Sleep Number

Offer, Incentive, and Reward Design

• Platinum: LEGO
• Gold: Ford
• Silver: Kampgrounds of America
• Bronze: Signia

Technology & Trends

• Platinum: 7-Eleven
• Gold: Hilton
• Silver: Travelers Insurance
• Bronze: PDQ Restaurants

360 Degree (Supplier)

• Platinum: Brierley
• Gold: Kobie
• Silver: Brandmovers
• Bronze: Cheetah Digital by Marigold
• Honorable Mention: Bounteous

360 Degree (Brand)

• Platinum: Bank of America
• Gold: LEGO
• Silver: SCENE+
• Bronze (TIE): TELUS and Giant Food

Champion of Customer Loyalty

• Tom Madden, Managing Partner, Loyalty and CRM, ICF Next
• Don Smith, Global Consulting Officer & CMO (US/Europe), Brierley | Capillary

About Loyalty360 

Loyalty360 is the only objective community for customer loyalty, which seeks to encourage dialogue among industry leaders. Through a unique blend of content, collaboration, and diverse learning opportunities, we’ve created a network of brands and technology providers representing some of the best voices that the customer loyalty industry has to offer. Visit us at Loyalty360.org or follow us on Twitter @Loyalty360. 
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Loyalty360 Announces Winners for 2022 Loyalty360 Awards at Loyalty Expo

Award finalists presented for the final judging round during Loyalty360’s Loyalty Expo in Charlotte

Loyalty360, The Association for Customer Loyalty, is proud to share the winners of the 2022 Loyalty360 Awards, which were announced on September 20 during Loyalty360's Loyalty Expo in Charlotte, North Carolina. The awards recognize brands that are building stronger and deeper loyalty with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 awarded finalists in ten categories, each representing a key facet of a brand’s customer loyalty focus.

Winners for the Loyalty360 360 Degree Awards were also announced during the ceremony. These awards recognize the brands and suppliers with the best overall weighted average finishes across multiple categories and the suppliers that had the highest weighted average client or multiple clients finished across categories.

The winners of the 2022 Loyalty360 Awards are as follows:

B2B Customer Loyalty
Platinum: Signia US
Gold: Bank of America
Silver: Aristocrat
Bronze: Avnet
Honorable Mention: Aquatrols

Customer Loyalty Innovation and Transformation
Platinum: Del Taco
Gold: Chipotle Mexican Grill
Silver: SCENE+
Bronze: Wyndham Hotels & Resorts
Honorable Mention: European Wax Center

Program Partnerships
Platinum: Bal Harbour Shops
Gold: Floor and Decor
Silver: Wyndham Hotels & Resorts
Bronze: SCENE+
Honorable Mention: Bank of America

Customer Insights & Metrics
Platinum: Sleep Number
Gold: Johnson & Johnson
Silver: Papa John’s
Bronze: TELUS

Creative Campaign
Platinum: MGM Resorts International
Gold: AMC Theatres
Silver: Giant Food
Bronze: Sleep Number 
Honorable Mention: Dave & Buster’s

Customer Loyalty Strategy
Platinum: Blue Buffalo
Gold: Wawa
Silver: Urban Outfitters
Bronze: ExxonMobil
Honorable Mention: Hibbett City|Gear

Loyalty Program Design
Platinum: Adidas
Gold: Bank of America
Silver: McDonald’s
Bronze: Caesars Entertainment
Honorable Mention: Ally Financial

Technology and Trends
Platinum: Ooredoo Qatar
Gold: Goodcents
Silver: Wawa
Bronze: Adidas
Honorable Mention: Caesars Entertainment

Incentive and Reward Design
Platinum: Chipotle Mexican Grill
Gold: MOL Group
Silver: Chico’s FAS
Bronze: Certified Angus Beef
Honorable Mention: TELUS


Social Impact and CSR
Platinum: Tim Horton’s
Gold: The Vitamin Shoppe
Silver: Floor and Decor
Bronze: TELUS
Honorable Mention: Ally Financial
 

360 Degree (Supplier) 
Platinum: Brierley
Gold: Brandmovers
Silver: Augeo
Bronze: SessionM
Honorable Mention: Clutch

360 Degree (Brand) 
Platinum: Bank of America
Gold: Adidas
Silver: TELUS
Bronze: Floor and Decor
Honorable Mention (tie): SCENE+, and Wyndham Hotels & Resorts

Congratulations to all of this year’s winners! For more information on Loyalty Expo or the Loyalty360 Awards, contact Loyalty360.

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Loyalty360, The Association for Customer Loyalty, is proud to share the winners of the 2021 Loyalty360 Awards, which were announced on October 27 during Loyalty360's Loyalty Expo in Charlotte, North Carolina. The awards recognize brands that are building stronger and deeper loyalty with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 awarded finalists in fifteen categories, each representing a key facet of a brand’s customer loyalty focus.

Winners for the Loyalty360 360 Degree Awards were also announced during the ceremony. These awards recognize the brands with the best overall weighted average finishes across multiple categories and the suppliers that had the highest weighted average client or multiple client finishes across categories.

The winners for the 2021 Loyalty360 Awards are as follows:

B2B Customer Loyalty
Platinum: Bank of America
Gold: The Home Depot
Silver: Verizon
Bronze: Crunch Fitness

Innovation in Personalization
Platinum: Tim Hortons
Gold: SCENE
Silver: Bank of America
Bronze: Michaels

Customer Loyalty Innovation and Transformation
Platinum: Hertz
Gold: Chipotle
Silver: Air Canada
Bronze: Foot Locker

Program Partnerships
Platinum: Ooredo Qatar
Gold: Ally Financial
Silver: Bal Harbour Shops
Bronze: Wyndham Hotels & Resorts
Honorable Mention: Vitamin Shoppe

Employee Engagement and Impact
Platinum: Best Western
Gold: Otterbox
Silver: Rexall
Bronze: Overstock

Customer Insights & Metrics
Platinum: Michaels
Gold: American Eagle Outfitters
Silver: Wawa
Bronze: Johnson & Johnson

Creative Campaign
Platinum: Best Western
Gold: American Eagle Outfitters
Silver: Wyndham Hotels & Resorts 
Bronze: Galerija Belgrade

Customer Loyalty Strategy
Platinum: Tim Hortons
Gold: Del Taco
Silver: Lenovo
Bronze: Caesars Entertainment
Honorable Mention: American Eagle Outfitters

Loyalty Program Design
Platinum: Ford
Gold: Wyndham Hotels & Resorts
Silver: The North Face
Bronze: Caesars Entertainment

Technology and Trends
Platinum: 7-Eleven
Gold: Metrolink
Silver: Certified Angus Beef 
Bronze: Ally Financial
Honorable Mention: Overstock

Incentive and Reward Design
Platinum: Lincoln
Gold: Shell
Silver: LG
Bronze: Foot Locker
Honorable Mention: Price Chopper

Social, Community, and Customer Advocacy
Platinum: Certified Angus Beef
Gold: Ally Financial
Silver: Intesa Sanpaolo
Bronze: Price Chopper
 
Social Impact and CSR
Platinum: New Seasons Market
Gold: 7-Eleven
Silver: Sleep Number
Bronze: TELUS
 
CX Strategy
Platinum: Sleep Number
Gold: XL Axiata
Silver: Vitamin Shoppe
Bronze: TELUS
Honorable Mention: SCENE
 
Mobile-First Customer Experience
Platinum: Ford
Gold: 7-Eleven
Silver: El Pollo Loco
Bronze: Woolworths
Honorable Mention: 7 Leaves

360 Degree (Supplier) 
Platinum: The Lacek Group
Gold: Brierley
Silver: Cheetah Digital
Bronze: Clutch

360 Degree (Brand) 
Platinum (Tie): Ford, Tim Hortons, and Best Western
Bronze: 7-Eleven

Congratulations to all of this year’s winners! For more information on Loyalty Expo or the Loyalty360 Awards, contact Loyalty360.
 
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Loyalty360, the association for customer loyalty, has announced the winners of the 2020 Loyalty360 Awards, on December 8 during a virtual ceremony. The awards recognize brands that build more robust and deeper loyalty with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 awarded finalists in 13 individual categories, representing a vital facet of a brand's customer loyalty focus.

Winners for the Loyalty360 360 Degree Awards were also announced during the ceremony. These awards recognize brands with the best overall weighted average finishes across multiple categories, along with the suppliers that had the highest weighted average client or multiple client finishes across categories.

The winners for the 2020 Loyalty360 Awards are:

B2B Customer Loyalty:
• Platinum: Floor & Decor (in partnership with Augeo)
• Gold: Ally Financial
• Silver: Essilor of America (in partnership with Brierley)
• Bronze: Bank of America

Innovation in Corporate Social Responsibility:
• Platinum: Air Canada
• Gold: TELUS (in partnership with Aimia)
• Silver: AARP (in partnership with Merkle)
• Bronze: Caesars Entertainment

Business Transformation:
• Platinum: Wawa
• Gold: The GIANT Company
• Silver: SCENE (in partnership with Elemental)
• Bronze: Air Canada

Customer Engagement & Advocacy:
• Platinum: Chipotle
• Gold: Ally Financial
• Silver: Veggies Made Great (in partnership with Vesta)
• Bronze: Vans (in partnership with Cheetah Digital)
• Honorable Mention: Best Western Hotels & Resorts

Customer Insights & Metrics:
• Platinum: Wyndham Hotels & Resorts
• Gold: Caesars Entertainment
• Silver: Donatos Pizza (in partnership with Cheetah Digital)
• Bronze: Black Star Burger (in partnership with Loyalty Plant)
• Honorable Mention: Hibbett Sports

Employee Engagement & Impact:
• Platinum: Hannaford Brothers Company
• Gold: Overstock
• Silver: The GIANT Company
• Bronze: Best Western Hotels & Resorts
• Honorable Mention: Sleep Number
• Honorable Mention: Sodexo

Program Partnership:
• Platinum: Verizon
• Gold: Floor & Decor (in partnership with Augeo)
• Silver: Sony Rewards
• Bronze: Best Western Hotels & Resorts
• Honorable Mention: Fido Wireless (in partnership with Prizelogic)

Incentive and Reward Design:
• Platinum: LEGO (in partnership with Oracle)
• Gold: The Vitamin Shoppe
• Silver: American Eagle Outfitters
• Bronze: Wyndham Hotels & Resorts
• Honorable Mention: Vans (in partnership with Cheetah Digital)
• Honorable Mention: Shell (in partnership with Wunderman Thompson)

Loyalty Program Design:
• Platinum: 19 Crimes Wine (in partnership with Prizelogic)
• Gold: Verizon
• Silver: Giant Food
• Bronze: Atlantic Lottery Corporation (in partnership with Splash Dot)

Creative Campaign:
• Platinum: Chipotle
• Gold: SCENE (in partnership with Elemental)
• Silver: Sleep Number
• Bronze: American Eagle Outfitters
• Honorable Mention: TELUS (in partnership with Aimia)

Customer Loyalty Strategy:
• Platinum: 7-Eleven
• Gold: Bank of America
• Silver: T-Mobile (in partnership with The Marketing Store)
• Bronze: Porsche Cars North America

Technology and Trends:
• Platinum: Ally Financial
• Gold: 7-Eleven (in partnership with Loyalty Methods)
• Silver: Overstock
• Bronze: Caesars Entertainment

CX Strategy:
• Platinum: Wyndham Hotels & Resorts
• Gold: Domino's
• Silver: 7-Eleven
• Bronze: T-Mobile (in partnership with The Marketing Store)
• Honorable Mention: Hibbett Sports

360-Degree (Supplier Partner):
• Platinum: Cheetah Digital
• Gold: Prizelogic
• Silver: The Lacek Group
• Bronze: Augeo

360-Degree (Brand):
• Platinum: Wyndham Hotels & Resorts
• Gold: Ally Financial
• Silver: 7-Eleven
• Bronze: (Tie) Floor & Decor and Verizon

Congratulations to all of this year's Loyalty360 Award winners. For more information about the Loyalty360 Awards or Loyalty Expo, contact carlystemmer@loyalty360.org. 

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Loyalty360, The Association for Customer Loyalty, is proud to share the 2019 Loyalty360 Award winners, which were announced on May 22nd during Loyalty360's Loyalty Expo in Charlotte. The awards recognize brands that are building stronger and deeper loyalty with their customers in a proactive, meaningful, and—most importantly—measurable way. Loyalty360 awarded finalists in twelve categories, each representing a key facet of a brand’s customer loyalty focus. Additionally, winners for the Loyalty360 360 Degree Awards were also announced during the ceremony.

Earlier this spring, four brand finalists for each category were chosen by a board of judges comprised of Loyalty360 members, representing some of the top minds in customer loyalty. During the conference, each of the selected finalists delivered a short presentation on their brand’s award entry, after which conference attendees voted for what they felt represented platinum, gold, silver, and bronze winners in each category.

The winners for the 2019 Loyalty360 Awards are as follows:

B2B Customer Loyalty 
Platinum: Thermo Fisher Scientific
Gold: Floor and Decor
Silver: InterContinental Hotels Group (IHG)
Bronze: Hilton

Creative Campaign 
Platinum: Domino’s 
Gold: Ally Financial 
Silver: Mountain Dew
Bronze: Sony Rewards

Customer Loyalty Strategy 
Platinum: Sunglass Hut 
Gold: Sumo Sushi & Bento 
Silver: Overstock.com  
Bronze: Wyndham Hotels & Resorts

CX Strategy 
Platinum: Sugarfina 
Gold: Tarte Cosmetics 
Silver: Caesars Entertainment 
Bronze: MGM Resorts International

Employee Engagement 
Platinum: Omni Hotels and Resorts
Gold: MGM Resorts International
Silver: Overstock.com
Bronze: Sodexo

Incentive and Reward Design 
Platinum: Verizon Wireless
Gold: Mountain Dew
Silver: Wyndham Hotels & Resorts 
Bronze: TELUS

Influencer Marketing 
Platinum: InterContinental Hotels Group (IHG)
Gold: The Vitamin Shoppe
Silver: Sleep Number 
Bronze: Dollar Car Rental

Loyalty Program Design 
Platinum: DSW 
Gold: Cinemark 
Silver: Food Lion 
Bronze: Break Time

Metrics and Measurement 
Platinum: Caesars Entertainment 
Gold: McClatchy 
Silver: Sodexo 
Bronze: Accor

Social Impact
Platinum: Food Lion 
Gold: DSW
Silver: Ally Financial
Bronze: Erie Insurance

Program Partnership 
Platinum: Verizon Wireless 
Gold: Sleep Number
Silver: Ally Financial
Bronze: Celebrity Cruises

Technology and Trends
Platinum: 7-Eleven, Inc.
Gold: Caesars Entertainment
Silver: Hertz
Bronze: Zumiez

360 Degree Vendor
Platinum: Crowdtwist 
Gold: The Lacek Group
Silver: Lenati 
Bronze: PrizeLogic

360 Degree Brand
Platinum: Verizon
Gold: DSW
Silver: Caesars Entertainment
Bronze: Food Lion

Congratulations to all of this year's Loyalty360 Award winners. For more information about the Loyalty360 Awards or Loyalty Expo, contact carlystemmer@loyalty360.org. 

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During the 2018 Loyalty Expo, Loyalty360 recognized the winners of the 2018 Loyalty360 Customer Loyalty360 Awards. 

The complete list of winners of this year's awards are as follows: 

Employee Engagement 
Platinum: Vans
Gold: GameStop
Silver: InterContinental Hotels Group
Bronze: Caesars Entertainment
 
Technology & Trends 
Platinum: Ally Financial
Gold: Best Buy Canada
Silver: Balance Grille
Bronze: Adore Me
 
Customer Analytics & Data 
Platinum: FedEx
Gold: Adore Me
Silver: Sleep Number
Bronze: USA Today
 
Program Partnership 
Platinum: American Family Insurance
Gold: Caesars Entertainment
Silver: SCENE
Bronze: Shangri-La Hotels
 
Loyalty/Reward Program Design 
Platinum: Minneapolis Institute of Art
Gold: FedEx
Silver: Cooper’s Hawk Winery & Restaurants
Bronze: Galderma
 
Creative Campaign 
Platinum: Domino’s
Gold: InterContinental Hotels Group
Silver: SCENE
Bronze: Celebrity Cruises
 
360-Degree Award - Vendor
Platinum: Optimove
Gold: Lenati
Silver: TLC Marketing
Bronze: Brierley + Partners
 
360-Degree Award - Brand
Platinum: FedEx
Gold: InterContinental Hotels Group
Silver: SCENE
Bronze: Caesars Entertainment

A special thanks to our panel of esteemed judges:

Lonnie Mayne - Red Shoes Living
Margie Kupfer - 3C Interactive
Erik Aiple - Collette
Paul Costello - SessionM
Bob Macdonald - Bond Brand Loyalty
Pam Spier - Lenati
Erin Raese - Aimia
Art Souza - Zylotech
Mairead Ridge - Crowdtwist
Michael Nelson - bLoyal
Jeff Sopko - Baesman
Brad Marg - Stellar Loyalty
Michela Baxter - HelloWorld
Jeremy Brooks - StrayBoots
Joe Doran - Persuade Loyalty
Lou Ramery – East|West Marketing
Tom Haley - Cloud Union
Jarred Thomas - Zendesk
Jonathan Seabolt - LoyaltyEdge
David Andreadakis - Kobie
Daniel Kahan - W. Capra Consulting
Adam Craig - Deluxe
Tamara Oliverio - Epsilon




2017 Customer Loyalty Awards Results 

After deliberation by an objective judging panel of top-level customer loyalty executives, the finalists for the 2017 Loyalty360 Award have been announced. Each of these brands has demonstrated excellence in at least one of six categories, and together comprise a snapshot of the innovators looking to usher in a new era of customer experience, loyalty, and engagement.
 
“The Loyalty360 Awards are designed to recognize those brands that truly understand the complexities behind our changing industry,” said Mark Johnson, CEO of Loyalty360. “We’re incredibly proud of both the judges and finalists for the work they do in driving customer loyalty forward and look forward to seeing who takes home the top prize next month in Orlando.”
 
Winners were announced as part of Loyalty Expo 2017, May 2-4 at Caribe Royale in beautiful Orlando, Florida.
 
 
And the 2017 Winners are:
 
360-Degree Award
Platinum - Caesars Entertainment
Gold - Barclaycard
Silver - Deutsche Telekom AG
Bronze - Celebrity Cruises

Loyalty & Rewards Program 
Platinum: Heathrow Airport
Gold: Barclaycard
Silver: The North Face
Bronze: Pizza Hut

 
Technology & Trends 
Platinum: Caesars Entertainment
Gold: Nissan
Silver: GameStop
Bronze: Ryder

 
Customer Experience & Engagement 
 Platinum: Celebrity Cruises
Gold: Caesars Entertainment
Silver: Ubisoft
Bronze: Deutsche Telekom AG

 
Customer Insights 
Platinum: Chicken Salad Chick
Gold: Caesars Entertainment
Silver: Arkansas Blue Cross Blue Shield
Bronze: Dell Technologies
 
Creative Campaign 
Platinum: Royal Caribbean
Gold: Domino's
Silver: Marvel
Bronze: Citizens Bank



Measurement 
Platinum: Barclaycard
Gold: KKBOX
Silver: InterContinental Hotels Group 
Bronze: Deutsche Telekom AG 



Special thanks to our 2017 judges:

Jeff Sopko - Baesman 
Lonnie Mayne - Red Shoes Living 
Joe McClure - Montrose Travel 
Chris Martin - Montrose Travel 
Bob Macdonald - Bond Brand Loyalty 
Margie Kupfer - 3C Interactive 
Clay Walton-House - Lenati 
Thomas Patchin - House Advantage 
Tom Beauchamap - House Advantage 
Carlos Dunlap-Beard - Snipp 
Rhonda Basler - Hallmark Business Connections 
Len Llaguno - Willis Towers Watson
Danika Hoffmann - The Lacek Group 
Cassie Boutelle - FIS
Laura Hewitt - Kobie Marketing 
David Andreadakis - Kobie Marketing 
Narina Sippy - Stellar Loyalty 
Brad Marg - Stellar Loyalty
Jonathan Seabolt - Loyalty Edge 
Trisha Asgeirsson - MasterCard
Kelly Crerar - IC Group 
Anthony Aguiar - IC Group 
Michelle Andre - Virtual Incentives 
Mairead Ridge - CrowdTwist 
Doug Carlson - Parascript
Scott Wallace - Deluxe